This is Effort.tv, the web site of Effort Incorporated.
I began Effort Inc in 2005 as a sales and multimedia company, specializing in video production, photography, and sales representation. Since 1996 I’ve been a rep, servicing the outdoor industry through sales assistance, product education, customer relationships and more. My particular area of expertise is paddlesports, however I do extend my services into broader markets as needed, particularly in the multimedia arena. My goal is to work with people who are passionate about what they are doing and to offer custom, quality services that strengthen our businesses mutually. Personally, I want my business to sustain and be healthy. Growth is not necessary to me if it’s just for the sake of growing, only if it happens for a reason.
- Spencer Cooke, company Pres.












